Intelligent creative for every customer moment
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the look Product from purchase
history

  • Most relevant matching product
    Most relevant handbag in a matching color
  • Perka Bag Product name
    Marlo Mini Bag
    Clifton Mini Bag
  • Say hi to your next handbag... Category name
    Say hi to your next handbag... Change the font color for
    better readability
  • MARLO MINI BAG
  • $398.00
  • Our newest handbag features a clean, modern shape and is crafted in a smooth, structured leather. It also has adjustable straps and an interior pocket (so you don't have to dig for your ID/lipstick/phone).
  • 5 3/8"H x 7 1/4"W x 2 5/16"D
  • Add to bag
  • CLIFTON MINI BAG
  • $495.00
  • Berry’s clifton bag is a new cult style from Creative Director Sally Coca. Compact in size, this scarlet leather design has three internal zipped compartments to effortlessly organize your essentials. It’s detailed with flat press studs - a contemporary brand signature - and doubles as a chic clutch when the chain strap is detached.
  • 17cm H x 22cm W x 6cm D
  • Add to bag
  • Intelligent creative is

  • data driven

    dynamic

    interactive

    machine crafted


  • Use up-to-the-millisecond behavioral, contextual, and profile data about each customer to model their intent and make a decision on what creative to generate and display. The more relevant your message, the better chance you have of capturing their attention.

    Design your creative one time, then watch it automatically change style and shape to best suit its content and surroundings. You decide how much of each creative's design you want to control yourself or release to Likelihood's "creative machine."

    Surface your brand's best content through rich, visual experiences rather than linking flat assets out to secondary pages and making customers dig to find the information they need or inspiration they crave. If you can print your website, you're doing it wrong!

    Assemble one of millions (or billions, or trillions!) of creative permutations in real time, delivered to any channel in just the right form to capture each customer's attention and propel them toward their next purchase, no matter where they are in their unique journey.

 

COMPLETE

the look Product from purchase
history

 

Intelligent creative is

data driven

Use up-to-the-millisecond behavioral, contextual, and profile data about each customer to model their intent and make a decision on what creative to generate and display. The more relevant your message, the better chance you have of capturing their attention.

 
 

COMPLETE Change position for better
composition

the look

 

Intelligent creative is

dynamic

Design your creative one time, then watch it automatically change style and shape to best suit its content and surroundings. You decide how much of each creative’s design you want to control yourself or release to Likelihood's "creative machine."

 
 
 

Intelligent creative is

interactive

Surface your brand's best content through rich, visual experiences rather than linking flat assets out to secondary pages and making customers dig to find the information they need or inspiration they crave. If you can print your website, you're doing it wrong!

 
 

Intelligent creative is

machine crafted

Assemble one of millions (or billions, or trillions!) of creative permutations in real time, delivered to any channel in just the right form to capture each customer’s attention and propel them toward their next purchase, no matter where they are in their unique journey.

 
 

Contrast this with today's digital creative, which is mostly still print creative, posted online

 
  • Outdated process

  • No matter how great your design team, your company’s creative process is far too manual, slow, and expensive.
  • So your e-commerce and marketing teams miss out on trends and lose chances to inspire customers.
 
  • Weak results

  • No matter how great your creatives look, they are usually irrelevant to what customers want right now.
  • So your customers leave your site frustrated and unpersuaded to buy — and some never come back.
 
 

Intelligent creative keeps pace with digital demand and gets results

 
  • Your brand, everywhere

  • Catch your customers' eyes
  • Convey your brand's personality
  • Inspire customers to browse
  • Results, always

  • Get inside customers' heads
  • Display timely, relevant content
  • Persuade customers to buy

Data, design, and artificial intelligence will be the next frontier in digital experience.

The Most Important Design Jobs of the Future, Jan 4, 2016

Aaron Shapiro CEO at Huge The Most Important Design Jobs of the Future, Jan 4, 2016

Machine learning and computer vision are going to change design in significant ways… designers will less and less determine exactly how a solution looks and more and more we’ll focus on how it behaves.

What to Expect in 2016: 40+ Predictions, Dec 23, 2015

Khoi Vinh Principal Designer at Adobe What to Expect in 2016: 40+ Predictions, Dec 23, 2015

Training and directing creative machines will be one of the most exciting and important creative jobs of the future.

The Most Important Design Jobs of the Future, Jan 4, 2016

Matias Duarte VP, Material Design at Google The Most Important Design Jobs of the Future, Jan 4, 2016

The designers who embrace technology and tools like programmatic creativity are going to be the ones who survive.

Programmatic Creative and the Future of Design, May 27, 2015

Judd Mercer Creative Director at Elevated Third Programmatic Creative and the Future of Design, May 27, 2015

 

What's in it for YOU?

  • Creative

  • "I'm tired of doing production all day. I just want to design."
  • Unleash your creativity. Focus on concepting and creating experiences, then let marketers (and machines!) do the rest.

  • E-Commerce

  • "We'll never get new creative in time. Don’t even ask."
  • Stop waiting for creative. Stop losing chances to inspire customers. Set up intelligent creative once and let it go to work for you.

  • Customers

  • "This site is a disaster. Why would they ever show me this?"
  • Intelligent creative responds to customer interests in real time. Show creative that inspires customers and persuades them to buy.

 

Join our private beta today

Beta customers are enjoying early access to Likelihood's intelligent creative designer and influencing the next wave of features.

Contact Us
 

Meet the team

We're a venture-backed product company in San Francisco. We're applying the newest computer vision and machine learning technologies to creative assets for web and mobile commerce. We love data and we love design. And we believe combining the two will lead to more authentic, visual customer experiences. If you are passionate about both, we’d love to talk to you.

 
 
Join our team